Every motion can be detected, thus providing insights about price sensitivities : apparel items have been picked up and instantly returned – the price is considered too high ? Or items have been taken to the fitting room and mostly returned: the size indicated is incorrect?
It also can serve as a staff (and consumer) information when displaying all in this store available sizes on the tag. As soon as the last item of one size has been sold out, this size automatically disappears from all other fashion ESL.
And when an item of cannot be found because another customer has misplaced it after trying it on in the fitting room, it can easily be located by a store assistant via the location feature.