Electronic Shelf Labels (ESL).
Electronic shelf labels have become indispensable in modern retail, because they can do much more than just display prices digitally. Our ESL family has it all in the truest sense of the word. Because we not only offer our customers individual ESL designs in terms of shape and color, but we also equip the ePaper tags with fascinating intelligence on request.
Dadurch wird u.a. eine interaktive Kommunikation mit den elektronischen Preisetiketten möglich (z.B. via NFC oder QR-Code). Für gut aufgestellte omnichannel-Retailer kann damit "Click&Collect" viel effizienter umgesetzt werden, indem die digitalen Preisschilder blinken, damit die Mitarbeiter die Warenzusammenstellung schneller und damit kostengünstiger realisieren können. Das wäre aber noch nicht sonderlich revolutionär. Aber unsere e-Paper Tags können auch geortet werden, was z.B. ganz besonders im Fashion- und Sportfachmarkt von großem Interesse ist. Dadurch wird eine permanente Inventur ermöglicht – auch ganz ohne RFID. Zudem finden Sie und Ihre Kunden z.B. falsch verräumte Ware spielend wieder auf, wodurch auch Filialumlagerungen wesentlich beschleunigt werden können. Und die Kundenzufriedenheit steigt, wenn Ihr Personal den gewünschten Artikel, der laut Ihrer Webseite in Ihrer Filiale verfügbar ist, auch wirklich gefunden werden kann. Damit aber noch ncht genug: durch den integrierten Sensor können Sie das ESL-Tag mit z.B. unseren Smart Mirror oder unsere Digital Signage Systeme interaktiv befeuern, sobald der Artikel in die Hand genommen oder z.B. in die Umkleidekabine getragen wird. Für UE-Fachmärkte können wir Kopfhörer automatisch mit Musik bespielen lassen, sobald der Kunde diesen zum Testen aufsetzt. Natürlich können Sie all diese Interaktionen artikelgenau auswerten.
And another elementary additional benefit: You can use our electronic price labels attached to textiles, shoes or even headphones, for example, as security labels to put a stop to shoplifting.
The ePaper tags are available in a variety of sizes, in text and image colors black / white / red or yellow and in standard or customer-specific frame colors. Of course we also take care of the data integration by building a secure interface between your database and our ESL router in your branch. By the way, you only need one ESL router per 800 - 1000 sqm sales area. Request our special brochure on our electronic pricing solutions.
Digital signage and electronic pricing on mobile devices.
We are your partner for all B2B apps for mobile devices that are used, among other things, in retail.
Our content management system was specially developed for mobile devices, whether live devices or LDU (Live Demo Unit), whether as a price information display, or as a kiosk solution for the digital advertising of products and services using smartphones or tablets.
- You promote your company’s solutions or services
- You digitize the price labeling without additional hardware expenditure e.g. for ESLs
- All devices run synchronously, no device is switched off
- You obtain click statistics across all devices and branches
- You no longer have any issues with customer-manipulated devices (changed language settings,fingerprint-coded, switched off, etc)
- Personal data (selfies, logins, numbers dialled) are automatically deleted (data protection)
Our content management system was specially developed for mobile devices, whether live devices or LDU (Live Demo Unit), whether as a price information display, or as a kiosk solution for the digital advertising of products and services using smartphones or tablets.
Connected Object and Smart Home.
Generate more sales with the help of interactive product presentations of Bluetooth-supported products through guided demo apps that allow for “lift and learn” functions in a playful way.
Intuitive demo applications visualize the advantages of e.g. smart home applications, also illustrating the ease of assembling the components.
Interactive product finder applications
- We help you help your customers! And without having to wait for an employee explaining the functions and benefits of a product.
- Our product finder solutions are designed to be playful and intuitive. They are fun, quickly explain the added value, deliver the desired result. And quickly convey an «AHA» effect.
- And of course we want you to increase your sales. Our solutions comprise the development of our application according to your specifications all the way to the production of the entire POS display including the securely integrated IT components – if you wish a plug and play solution from one single source.
Customer Feedback Solutions.
- We are all aware of the importance of customer feedback, but it is only since feedback forums such as Tripadvisor and the likes have become an integral part of the internet that stationary retailers are making greater efforts to obtain better, more concise, and more significant ad hoc feedback.
- And this is where our solutions come into action: integrated into existing apps or stand-alone. Your customers can intuitively provide spontaneous feedback on products, services and quality of advice. A cloud-based dashboard provides you all the information you had been looking for so long : by theme, branch, date/time, and more. As graphical charts or comments, with or without your customers' email addresses.
Interactive Audio Solutions.
- Successfully displaying headphones and loudspeakers is more than just a question of haptics. It is about the sound experience! The optimum interplay of an intuitive selection with a great listening pleasure, product information and haptics is critically important. Our solutions make it possible to produce AHA experiences through gyro sensors, selection buttons and an easy-to-understand user interface. If the customer puts on a headphones, the information assigned to the device instantly appears on the touch-screen. The user now can choose her favorite track from the playlist offered or connect her own mobile device to listen to her favourite music. If desired, we also can build the complete POS display with an integrated mirror or camera functions (note that 25% of the purchase decisions for headphones are based on the look).